IDWEAVER has put in place this buzz marketing campaign as part of the launch of the film Le Royaume on DVD and Collector's Edition on 21 July in France.
A friend is invited by e-mail to check out a confidential FBI page. As he reads the prohibited message, an intrusion alert surprises him! His name, mobile phone number and location all flash up on the screen! … and then his phone rings!!! Totally freaked out, he receives a text message informing him… that he has been framed by his friend!
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